SHR and the Director of Marketing have worked together to change Tony Stewart’s charity race, Prelude to the Dream, into a race to benefit wounded warriors and the families of fallen Soldiers while also showcasing some new technology at the beginning of the race. As part of the Prelude to the Dream we were able […]
NASCAR
Army’s New NASCAR Sponsorship with Stewart-Haas Racing
Motor sports sponsorships talk about four attributes of the Army that show a connection to these programs: Speed, Power, Teamwork and Technology. For FY09 we have selected a new NASCAR team, Stewart-Haas Racing (SHR). It was a risk going with a new team but one that has proven to be very beneficial to the Army […]
NASCAR Driver Ryan Newman Visits Fort Bragg For An Army 101
U.S. Army NASCAR driver Ryan Newman and crew members participated in a “greening” process Monday (Jan. 12) at Fort Bragg, home of the 82nd Airborne Division and the U.S. Army’s Special Operations Command. The visit gave Newman and the team a glimpse into the strength of the Army Strong Soldier. The full-day of activities at […]
NASCAR: TV Commercial during broadcast of Coke 400
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