Hire a Vet: Values

This is part 3 in an 11 part series. Each military organization has a defined set of values.  As an Army veteran I will focus on those that I know.  The Army not only introduced a program in 2005 to promote the Army values throughout the service but even added a week to Basic Combat […]

Hire a Vet: Leadership

This is part 2 in an 11 part series. No other organization provides the training and experience to develop leaders like the military.  Within a year of graduating from college a lieutenant is leading a team consisting of up to 30 members. Every Soldier, officer and enlisted, receives numerous weeks of training before they arrive […]

Hire a Vet: The Pentathelete

In honor of Veterans Day later this week and with the continued reports on Veterans Unemployment I will publish eleven articles on why to hire a veteran.  Why eleven?  Maybe you need to understand the history of Veterans Day. The Pentathelete In an Army that has fought two wars simultaneously while also doing peacekeeping operations […]

The New Marketing Equation: B = E+C

I’ve caught your attention.  This really isn’t anything new but the way some people talk you might think it is.  B=Brand, E=Employer Brand and C=Consumer Brand.  Let me start of by making it clear on my position…companies have A brand.  In this day and age of social media people do not distinguish between employer and […]

Twitter Could Become the Unemployed’s Best Friend

One of Twitter’s advantages is that unlike e-mail messages or Facebook updates, tweets can reach an unknown audience — a benefit that recruiters, human resources departments and job-seekers are fast discovering. In the last month, 340,000 jobs have been listed on Twitter, said William Fischer, co-founder of WorkDigital, which created TwitJobSearch, a site that searches […]