I recently wrote Santa and asked him for some leadership advice. Think about it, he has a well known brand and he pays nothing for advertising. Santa has a large staff and yet he has better security than any company or country. NOTE: I’ve heard Wikileaks is offering large amounts of money to find out […]
Author: David
5 Steps to being a Successful Twitter Chat Guest
I participate in several twitter chats each week and even have had the honor of being a guest. Recently I participated in a chat that had a social media specialist from a major brand as a guest and they missed a great opportunity to engage with the participants. Instead they broadcast their message and alienated many of […]
Could Shazam become an Audio Code Reader?
Imagine having an app on your phone that could do the same thing as a 2D Code (or QR Code) reader but with sounds. That app exists, kind of, and it is call Shazam. For those of you not familiar with the app, Shazam lets you listen to a song, click on the app […]
Leadership Thought: Strength through Empowerment
The best executive is the one who has sense enough to pick good men to do what he wants done, and self-restraint enough to keep from meddling with them while they do it. Theodore Roosevelt Thought: An empowered team with clear direction can achieve more than any individual. As the size of your team grows […]
SMO in 5 Steps for Personal, Commercial and Employer Brands
During the last two years I have worked with companies and individuals who want to gain a better understanding of social media and what it can do for them. The simple answer is, if you can’t be found it does nothing for you. In my presentation, Social Media Strategy in 9 Steps, one point I like […]
Klout – A Contributing Factor to Holiday Depression?
With a troubled economy, a still high unemployment rate and the stress of the holidays is it just possible that Klout is a contributing factor to holiday depression? Let me explain why I ask… As I was enjoying a morning cup of coffee and reading through my Twitter stream I noticed that Klout was getting […]
Real Life Lessons from the Army’s Social Media Secrets
The following are some thoughts for tonight’s #SocialChat in order to give me a chance to focus on answering participant questions and not spend the hour spewing a lot of details. I developed this website to share my experiences and I will provide a few links and additional comments that may help answer some initial questions and generate […]
Hire a Vet: Globilization
This is part 11 in an 11 part series. Veterans have experience in cultures all around the world. While most people are only familiar with the deployments to Iraq and Afghanistan service members are stationed all around the globe doing all types of missions. These experiences not only teach them how to deal with people […]
Hire a Vet: Technology
This is part 10 in an 11 part series. The military is an organization that has some of the most advanced technology in the world. From computers to airplanes service members get to learn how to use, maintain and repair equipment that in many cases is first introduced for military use. GPS is just one […]
Hire a Vet: Accountability
This is part 9 in an 11 part series. In the Army, Soldiers are held accountable for all the equipment owned by the Army. That includes weapons, canteens, desks and computers. If any equipment is lost then an investigation is conducted to determine who is held accountable. Soldiers are also held accountable for their […]