Leadership Thought: Lead by Example

The test of a leader lies in the reaction and response of his followers.  He should not have to impose authority. Bossiness in itself never made a leader.  He must make his influence felt by example and the instilling of confidence in his followers.  The greatness of a leader is measured by the achievements of the led. […]

Leadership Thought: Learning Leadership

You must be able to underwrite the honest mistakes of your subordinates if you wish to develop their initiative and experience. General Bruce Clarke Thought: Leadership is not taught, but rather is learned. I’m not saying that there is no value in reading leadership books. I’ve read many. However, every person is different and it is […]

The New Marketing Equation: B = E+C

I’ve caught your attention.  This really isn’t anything new but the way some people talk you might think it is.  B=Brand, E=Employer Brand and C=Consumer Brand.  Let me start of by making it clear on my position…companies have A brand.  In this day and age of social media people do not distinguish between employer and […]

New U.S. Military Policy Opens Up Social Media to the Troops

The Article A new policy released today by the Pentagon has reversed multiple bans on social media websites and tools, effective immediately. This policy includes YouTube, Facebook, MySpace, Twitter, Google Apps and other social tools. Certain branches of the military, such as the U.S. Marines, ban the use of social media because they are a “proven haven for malicious actors and […]