SHR and the Director of Marketing have worked together to change Tony Stewart’s charity race, Prelude to the Dream, into a race to benefit wounded warriors and the families of fallen Soldiers while also showcasing some new technology at the beginning of the race. As part of the Prelude to the Dream we were able […]
Prelude to the Dream
Army’s New NASCAR Sponsorship with Stewart-Haas Racing
Motor sports sponsorships talk about four attributes of the Army that show a connection to these programs: Speed, Power, Teamwork and Technology. For FY09 we have selected a new NASCAR team, Stewart-Haas Racing (SHR). It was a risk going with a new team but one that has proven to be very beneficial to the Army […]